business insight

Digital Design, Digital Strategy

Three neat things we learned about first-time website visitors

Weve done a lot of user interviews for the various sites weve made. Yes, every user is different and every site is different, but were seeing common themes in user behavior, especially when someone first visits a site. Usually they are looking for something specific, or they are making comparisons with other sites so you’ve got to act fast and communicate your message fast!

Mission

3 Rules we will never break. And a few times when we broke them.

I think about rules a lot. I own a business, Im soon to be a new mom, I have people to manage and clients to keep happy. Some rules just work: Say thank you, be on time, use really cold butter when making pie crust.

In my own life, Ive never been one to follow arbitrary rules or listen to authority just because someone said I had to. Ive quit jobs, had many run-ins with authority figures the list goes on. So over the years Ive created for myself a company and a career where I can do just about anything I want to do.

Brand Strategy, Digital Design, Web, App, Product Development

Rethink and redesign your e-mail newsletter, ideas to get you started

Here at LimeRed Studio, we love food and we love eating out and trying new things! But what interests us even more is finding inspiration for our design work with nonprofits. So while we think about and savor new foods, we also think about peoples behaviors and what motivates them to choose to engage or interact and how it is influenced by the presentation of information and visual elements.

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