People want inclusive, equitable, honest, and socially-conscious brands and organizations.

As an organizational researcher, I’ve been fortunate enough to enjoy extended interviews with the good folks at Lime Red, especially Emily and Demetrio. A lot of social entrepreneurships struggle to be both social and entrepreneurial at once. These people are doing both, and doing them with grace and wit. You'll appreciate the role of collaborative dialogue and their commitment to human-first values. I commend them to you, especially if you’re needing design work for your mission-forward organization.