Show ME, Dont tell ME: How to make your website resonate with millennials
When the 2012 Millennial Impact Report was published, we werent too surprised. The report vetted much of our own design research that we do here at LimeRed. We were particularly drawn to one specific takeaway from the report though. When millennials were asked about how they prefer to learn about nonprofits across various online channels, websites were the leading choice at 65%.To put this in perspective, the second preferred choice came in at 55%… That choice was Social Media.
