Optimizing the Design Language for a Research and Resource Development Institute

National Institute for Learning Outcomes Assessment

How do you present yourself as logical, insightful, and thoughtful without being academically cliche?

The National Institute for Learning Outcomes Assessment (NILOA), established in 2008, is a research and resource-development organization, dedicated to documenting, advocating, and facilitating the systematic use of learning outcomes assessment to improve student learning. They reached out to LimeRed to help them develop a new design language for their brand and digital assets that would help them reposition and differentiate themselves form others in the field.

Logo Design Concepts

NILOA Logo and Styles
Niloa Logo and Styles

Alphabet Design Concept

Web Design