Category: Digital Strategy

New Facebook cover and promo rules with the new timeline format

Two of our clients are running promos right now and wanted to promote them (of couse) on Facebook. I’m sure you’ve seen the new timeline format by now everything is moving to that format at the end of the month. We used to be able to point people to like the page, or use a promo in the profile image, but no more!

Igniting youth tech & design

We here at LimeRed Studio are very fortunate to have the opportunity to collaborate with Youth Service Projects igniTech Program to host two very bright and creative young women to join our team for the summer.

Test your website in five steps

Who are you talking to on your website? How well are you reaching them? Are you getting some surprising feedback from your users or higher ups? Feel like you need to refresh your site but arent sure where to start?

How to break up with your Content Management System (CMS)

What happens when you fall out of love with your Content Management System? How do you break up and move on? Like any break up, it will probably be painful and cost you money, but maybe youll be happier when its gone and you can move onto bigger and better things. Besides, your mom didnt like Wordpress anyway.

Is your website driving donations? A three-point test

With budgets spread thin across your organization, you may not have a lot of financial resources to dedicate to web design or online marketing. Whether you have the budget for a marketing department or you alone make up the marketing arm of your organization, there are some simple changes you can make to your website to ensure its fulfilling one of its most important goals: driving donations.

Why we write user guides

In 1999, I bought a manual transmission car without ever driving one before. It was small, black, shiny, had a spoiler and I was sure I looked great in it. The salesperson showed me how to drive it in the dealership parking lot and somehow I made it home. The next day I drove it from Des Moines, IA to Chicago, IL.

Three apps you should keep your eyes on

This year, three finalists in the Social Technologies category presented their apps in hoping to be the next big thing. Here are three finalists in the Social Technologies category.

3 Ways to make web content creation easier

Content is the thing we and most design firms who dont have a writer on staff struggle with most often. Its the piece of the process that completely destroys a timeline and creeps the scope. Here are a few ways to make the process less horrible.

5 Predictions for nonprofit web work in 2014

Here are 5 big ideas we think we’ll see more and more of in the coming year. We’re hearing a lot about some of them already, so take a look and let us know what you’re planning for 2014.

Three neat things we learned about first-time website visitors

Weve done a lot of user interviews for the various sites weve made. Yes, every user is different and every site is different, but were seeing common themes in user behavior, especially when someone first visits a site. Usually they are looking for something specific, or they are making comparisons with other sites so you’ve got to act fast and communicate your message fast!